Innovative Pathways
A selection of our creative and strategic thinking around building a more engaging, inclusive and informative shopping experience while building a deeper, more authentic connection to the brand.
Noticed In..
We’ll highlight trends within shopping pages— from wide-cuffed jeans spotted in an East Village Sandwich Shop to riveted shorts on the Venice Beach boardwalk.We’ll highlight trends within shopping pages— from wide-cuffed jeans spotted in an East Village Sandwich Shop to riveted shorts on the Venice Beach boardwalk.
Instagram Fit
Universally accessible fit gallery, tapping our users for images. A powerful opportunity to help our customer understand fit visually, by seeing how clothing fits on bodies like hers.
Staff Picks,
Styling Pics
Madewell girls trust and look up to your brand. So, let’s put your expertise and opinions up front. Interactive “Staff Pick” badges will live throughout the new arrivals page, highlighting what you like best (plus some employee modeling skills).
The Smart Reco
We’ll continue to explore additional ways of using data to make smart product recommendations.
Fan Faves
There’s no one Madewell girls trust more than the community. We’ll highlight fan-favorite pieces and bring the community’s recommendations to the forefront. Swipe through different categories, see what has the most likes, and even vote for favorites. Who knows? It may end up a bestseller.